How Luz Became India’s Go-To Visual Studio for Startups

Editor Desk

When 20‑year‑old entrepreneur Rishi Nair began taking on freelance animation and design  projects from his Vadodara home three years ago, he laid the foundation for what has become  Luz, a full‑service visual production studio headquartered in Vadodara, Gujarat, serving  clients all across India. Whether it’s a real‑estate agency showcasing luxury properties, a  clothing line unveiling its latest collection, a pharmaceutical brand launching a 3D  commercial for their biotin supplement, or a creative agency seeking 2D illustrated tales of  nostalgia infused with Indian motifs, Luz handles everything from VFX and 3D modeling to  AR filters, graphic design, movement graphics, print collateral and even podcast editing for  fitness‑focused creators like the “Gym Bros.” 

Luz has quickly become a go‑to partner for startups looking to launch with impact. Most  recently, they signed on with an architectural‑portfolio website startup, guiding their launch  campaign and continuing to support their visual identity month after month. Their knack for  compelling storytelling has also powered influencer growth: one micro‑influencer went from  averaging 16,000 views per reel to over 2 million, thanks to Luz’s polished visuals and  creative direction. 

A standout piece in Luz’s portfolio is a short film on burnout at a young age, created with a  micro‑influencer who was given a stage to speak authentically about the issue. By weaving  together live footage, 2D motion graphics, and subtle VFX enhancements, the film struck a  chord racking up 103,000 views and widespread praise for its emotional honesty and  

cinematic quality. That blend of technical prowess and narrative sensitivity is what sets Luz  apart: they free clients so that they can focus more on shooting, strategy, or product  innovation, while Luz brings each story to life with big‑screen production values. 

At the heart of every Luz collaboration is a flexible, client‑centric pipeline. It begins with an  in‑depth consultation with a dedicated representative who listens closely to your vision and  requirements. From there, we design fully customizable packages that align with your  budget so you never overpay or compromise on quality, unlike rigid competitors. If you’d  like more clarity, our senior lead designer is available for a one‑on‑one walkthrough of each  production stage, from concept and script planning through post‑production. For social‑media  clients, this personalized session includes a tailored content calendar, platform‑specific  recommendations, and strategic guidance to amplify your brand’s voice and engagement. 

Explore Luz’s ever‑evolving portfolio on Instagram @the.luz.brand. If you’re a startup  founder, brand manager, or just a dreamy individual seeking cinematic visuals that resonate,  Luz could be your next creative ally Visuals for your vision.

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