Gujarat, 24th Oct 2024 – NG Earsafe has raised INR 1.06 Crore in a Seed Round led by
Inflection Point Ventures. The funds will be allocated to enhance brand and category
awareness, expanding the brand’s reach, and driving new product development. This
strategic use of resources aims to strengthen NG EarSafe’s market presence and introduce
innovative offerings to cater to growing customer demand.
NG EarSafe is India’s first and only ENT-certified premium open-ear headphone brand
offering safe listening solutions through Air Conduction and Bone Conduction Technology.
This unique technology transmits sound via vibrations, bypassing the eardrum and ensuring
a safer listening experience. With a focus on delivering user comfort and ear health, NG
EarSafe is committed to expanding its reach, increasing category awareness, and developing
innovative new products.
NG EarSafe is led by co-founders Meet Shah, CEO (MBA from NMIMS, with experience from
Godrej), and Raj Shah, COO (MBA from RK University). Together, they combine their
expertise in business management and operations to drive the growth and innovation of the
brand.
Mitesh Shah, Co-Founder of Inflection Point Ventures, says, “From young children to senior
citizens, everyone owns a pair or two of earphones or headphones. This has led to a sharp
rise in hearing loss and ear infections. NG Earsafe’s ENT-certified open-ear headphones not
only prioritize ear health by eliminating ear pain and damage but also offer premium audio
quality at a fair market price. What initially caught our attention was the unique
certification, but it was the exceptional audio performance that ultimately convinced us to
invest in the brand.”
With over 43,000 headphones sold, NG EarSafe has a strong D2C presence across leading
marketplaces like Amazon and Flipkart. Additionally, it is available in 100+ retail stores
across India, including major chains like Sangeetha and Phonewale, operating at an annual
revenue run rate (ARR) of ₹10 crore.
Meet Shah, Co-Founder & CEO of NG Earsafe, says, “WHO predicts that 1 in 4 people will
face hearing problems by 2050. Our goal at NG EarSafe is to encourage a shift towards safer
forms of listening, helping to reduce the forecasted hearing damage.”
NG EarSafe has achieved notable milestones, including being incubated at ISB I-Ventures in
2024 and recognized as a Gokwik Dynamic Disruptor brand the same year. The startup was a
finalist at the Retail Startup Awards in 2022 and won 1st prize at Aakar, IIT Bombay in 2019.
Additionally, NG EarSafe has consistently ranked among Amazon’s top 5 bestsellers in the
open-ear headphones category.
The global headphones market is valued at $71 billion, growing at a CAGR of 12%, with India
contributing a ₹7,000 crore market. The open-ear headphone segment is projected to reach
a market size of ₹2,500 crore in the next three years, highlighting significant growth
potential in this niche.
About NG Earsafe
NG EarSafe is India’s 1st ENT Certified premium open ear headphone brand revolutionizing
the way people experience audio with Open Ear Technologies founded in 2019 by Meet &
Raj Shah
About Inflection Point Ventures and Physis Capital
Inflection Point Ventures (IPV) is an angel investing platform with over 18,000+ CXOs, HNIs,
and Professionals to together invest in startups. The firm supports new-age entrepreneurs
by providing them with monetary & experiential capital and connecting them with a diverse
group of investors. IPV has launched a $25 Mn CAT 2 VC fund, Physis Capital, to invest in
Pre-Series A to Series B growth-stage start-ups. The fund has already deployed capital in two
startups so far, with a few deals in advanced stages of pipeline.
