Indians are opting for holidays across beach destinations, heritage and holy cities of India
OYO’s top 12 leisure destinations account for 55% of the total demand across India since the gradual unlocks across the country
OYO properties follow ISO-certified quality management standards and offer its hygiene-focussed innovations – Sanitised Before Your Eyes and Contactless Check-in
Across the globe, leisure travel is making a steady comeback. Gradual unlocks across the nation have led to high consumer desire to travel for leisure purposes. According to OYO’s recent consumer survey, approximately 57% of consumers mentioned their next trip would be for leisure, compared to 43% of respondents who are likely to travel for business.
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Escape Routes
Given this high demand for leisure travel and its customer ratings and reviews, OYO Hotels & Homes reveals it’s most-sought after 150+ leisure properties with the #EscapeRoutes catalog. These properties follow OYO’s ISO-certified quality management standards, with Sanitised Before Your Eyes and Contactless Check-in offerings. Other amenities include an in-house dining feature, great views and access to Wi-Fi.
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OYO Leisure Property
With an uptick in domestic tourism, post unlocking, OYO’s top 12 leisure destinations account for 55% of demand across India. These destinations are mainly spread across beach destinations, heritage cities, and religious or spiritual ‘holy cities‘ of India. Jaipur, Udaipur and Agra lead as the most sought after heritage cities across India, while Indians prefer Goa, Kochi, Vizag and Pondicherry as their top beach destinations. For pilgrimage seekers, Puri, Vrindavan, Tirupati, Shirdi and Varanasi are the highest-ranked destinations. With Christmas and New Years’ around the corner, the catalog is also designed to help holidaymakers’ decision-making process. Currently, the hotel chain is witnessing the highest demand for Goa and Himachal Pradesh for 30th December 2020 and 01st January 2021. In 2021, OYO expects Jaipur, Goa and Kochi to continue reigning as India’s top leisure destinations.
India’s top leisure destinations in 2020 | ||
Heritage cities | Beach destinations | Holy cities |
Jaipur | Goa | Puri |
Udaipur | Kochi | Vrindavan |
Agra | Vizag | Tirupati |
Pondicherry | Shirdi | |
Varanasi |
Besides customer demand, post the gradual unlocks, between October 2020 and December 2020, OYO has also observed a 5X jump in demand for leisure destinati