Wooden Street, a furniture and home decor brand, has raised Rs 354 crore (approximately $43 million) in its Series C round from Premji Invest.
Before this, the company had raised $30 million led by Westbridge in April 2022 and the latest round takes the total funding to $78 million to date.
According to the company’s co-founder Dinesh Pratap Singh, Tlthe proceeds will be used to fuel business expansion, scale retail footprint by opening new stores in tier-II and tier-III cities and enhancing the omni-channel presence.
Besides funding, Premji Invest will support Wooden Street with strategic insights to help scale its operations.
Founded in 2015, Wooden Street operates on a company-owned, company-operated (COCO) model and boasts a network of more than 100 experience stores nationwide.
Operating across both online and offline channels, the company has 102 experience stores, over 20 warehouses, and a 15 lakh sq ft manufacturing facility spread across India.
For the fiscal year ending in March 2024, Wooden Street reported more than Rs 260 crore in revenue while its losses stood at only Rs 10.9 crore.
