Started during the unprecedented times of COVID-19 pandemic and lockdown, ‘Anagram Media Labs‘ is one of India’s fastest growing Mar-tech startup and is all set to spread its wings to different geographical territories including Jaipur, Chandigarh and Ahmedabad. In a short span of 10 months the startup has seen unparalleled growth enabling the company to extend its operations across multiple locations in India.
The rise in online marketing has seen unmatched growth during the pandemic when more and more brands started trying their hands on digital marketing to reach out to consumer. This has been major breakthrough for Anagram to become the enabler of digital marketing adaption for its clients. The firm specializes in providing integrated marketing solutions backed by Anagram’s automated and data led solutions to ensure efficiency, scalability and measurable ROI for the clients. The firm is focused on constantly developing a user friendly, ‘one-stop‘ integrated marketing platform that centralizes and automates marketing control for seamless execution at the push of a button.
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The fast emerging venture has so far catered to over 25 satisfied clients and helped them with customized solutions including ATL, BTL and Experiential marketing. Anagram has focused towards giving completely platformised experience to its clients with a portfolio of solutions which includes digital marketing, online advertising, public relations, influencer marketing, branding, content management, content production by adopting the up-to-date modern techniques and digital expertise. The firm is also constantly developing its AI and machine learning tool AML1.0 to ensure relevant and competitive marketing strategies for the clients with the most updated tech based marketing solutions.
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Mr. Manjul Wadhwa, MD of Anagram Media Labs
Talking about the growth of the company Mr. Manjul Wadhwa, MD of Anagram Media Labs says, “With robust customer data platforms the ways of reaching out to the target audience have evolved. We designed Anagram with the motive of creating a ‘One-Stop’ marketing solution which enables hitherto complex expensive bespoke executions at the “push” of a button. With the key focus of providing integrated communication service to the clients in the post COVID market realities, Anagram aims to create service and technology-based platform which develops creative campaign ideas backed on data and based on human understanding. The platform created by Anagram is already beta testing 7+ marquee clients from different sectors like ecommerce, fin-tech, education, etc. As a result of limited spill over and customized communication backed with data led automation the clients have witnessed decr