Bengaluru-based homebuyer advisory platform Propsoch has raised $2 million in a seed funding round led by Athera Venture Partners. The round also saw participation from Sparrow Capital and Vakil Group, strengthening investor confidence in the company’s vision to simplify and improve the home-buying experience in India.
Prior to this round, the startup had raised $600,000 from angel investors and the Vakil Family Office. The newly secured capital will be used to strengthen Propsoch’s research capabilities, expand its workforce, and accelerate its growth into new markets across the country.
Founded by Ashish Acharya and Ravi Agrawal, Propsoch is focused on helping homebuyers make smarter and more informed property decisions. Unlike traditional real estate platforms that primarily connect buyers with sellers, Propsoch acts as an independent advisory service that prioritizes the interests of homebuyers.
The platform leverages a combination of advanced data analytics, market research, and real estate expertise to evaluate residential properties. It assesses projects across more than 80 important parameters, including legal compliance, builder credibility, construction quality, project efficiency, livability, future appreciation potential, and overall investment value.
By providing unbiased insights and verified information, Propsoch enables buyers to confidently shortlist, compare, and negotiate properties. The company’s research-driven approach aims to eliminate uncertainty and bring greater transparency to one of the most significant financial decisions consumers make.
India’s proptech sector has experienced rapid growth in recent years as homebuyers increasingly seek reliable information, transparency, and data-backed recommendations. With rising demand for consumer-first real estate solutions, Propsoch is positioning itself as a trusted advisory platform that bridges the gap between technology and informed decision-making.
As the company expands its operations and strengthens its advisory ecosystem, Propsoch plans to continue developing innovative tools and research capabilities that empower buyers throughout their property purchase journey. The latest funding round marks an important milestone in its mission to create a more transparent, accountable, and buyer-focused real estate market in India.
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